Farewell + "Facing" the Future of Makeup

Hello raineglows! Today is the day where I make my final blog post (I know, I can’t believe it either). Thank you so much for being a part of my journey and following along. I wouldn’t have been able to do it without you. I hope that my blog posts have taught you something about makeup and that you enjoyed my content! Although my blog is coming to an end, we’re going to talk about the new beginnings of makeup.

We’re often focused on the most recent makeup trends and product launches, but you don’t really hear about what the future of makeup has in store, so today we’re going to talk about how makeup may change as we know it, sooner than you would think.

In an article called “The Next 25 Years of Beauty” written by Kiera Carter in 2019 for MarieClaire.com, which is an online version of Marie Claire magazine, it mentions several possibilities as to what makeup has to offer in the upcoming years.

There are several different technologies being developed to give you an extra hand with your makeup look. A brand called Proctor and Gamble has been making the Opté Precision Wand, “which detects skin imperfections and applies makeup to those precise spots without wasting product on places that require less coverage.” It only uses the amount of makeup that you need for specific areas of your face so you don’t end up overusing corrective products, which can save you time and money.

In just a few years from now, you could possibly be “downloading” your own makeup (crazy, right?). Mink Beauty is testing that out with a “portable makeup printer.” All you would do is upload a picture that has whatever color you want, then the printer would produce small sheets that include powders that could be used “as highlighter, blush, or eyeshadow instantly.” This concept would be a great way to “reduce packaging waste.”

In about 10-15 years, you won’t have to worry about picking the wrong foundation shade at the store or having to buy multiple foundations and mix them to match your skin color. The future of matching your makeup to your skin looks promising. Currently, Il Makiage, which is an online makeup retailer, created a ““PowerMatch” algorithm, which claims to find your ideal foundation shade with 90 percent accuracy using data from 700 skin tones.” (Go take their quiz to see how accurate they get to your shade).

Lancôme is another makeup brand that provides its employees with “handheld devices that scan your skin and develop customized foundation on the spot.” Although these technologies are groundbreaking, they are still working to become 100% accurate. One issue is that “No one’s skin tone is the same everywhere, so when you take samples from different parts of your face, you get an average color that may or may not be right for your skin,” according to Cosmetic chemist Perry Romanowski. Other factors such as “external lighting” and “angles” also play into our perception of color.

In the next 25 years, we’ll most likely get rid of anti-aging creams and serums, and take care of maturing skin on a “cellular level” (get ready for this). Biologique Recherche specializes in skincare and “has identified a peptide called EpigenActiv that promotes cellular regeneration for firmer, more radiant skin.” Germaine de Capuccini is another cosmetic skincare company that has “developed Epigenol, an ingredient made from a species of calendula flower that “reactivates skin-firming genes that have been switched off over time.” As of right now, there is no magical product that reverses time on our faces, but the future for our faces looks bright.

With all that being said, thank you again for all of your love and support. Glow forth with new makeup knowledge. Love you lots, xoxo 🌈💗✨